Social Media Marketing

Communicate with your customers on social media and through notifications.

With Odoo, you'll be able to communicate on different social networks from one place. And you'll also be able to monitor your communications and evaluate your individual accounts in the same place. Promote your brand awareness and stay in touch with your clients through push notifications too. These are brief but essential messages that quickly appear on your mobile or computer screen. If it's interesting, it can quickly draw attention to other content where the reader can get to in one click.

With patient communication, attention can be turned into genuine interest and a mere reader of your communications can become a satisfied customer. To retain them, use Odoo also for live chat, where you can answer questions and be even closer to your customers. Help your business grow with targeted and effective online communication.

Email marketing

Create email campaigns efficiently and internally.
Odoo allows you to communicate through targeted email campaigns without the need for expensive external vendors. Odoo provides a user-friendly environment where even someone with no IT background can create professional emails. There are ready-made templates as well as the ability to create your own structure and graphics so that emails display correctly on a variety of devices, including mobile.

It is also essential to work with contact details, from which you can filter specific target groups based on set parameters. In Odoo, you can also manage consent for marketing communications and react in real time to changes in your customers' decisions. At the same time, use Odoo to evaluate how effective your email communications are and how to improve them in the future.

SMS Marketing

SMS - an effective channel to reach customers directly on their mobile phones.
The quick messages you need to deliver to the mobile phones of your chosen target group are delivered by Odoo via SMS marketing. SMS has a better response rate than emails and is great for urgent and concise messages. With Odoo, you can schedule your SMS communication in advance and the system will monitor the length of the messages for you, so you don't pay for 2 unnecessary SMS instead of one. Odoo will also evaluate the success of your SMS campaign from click-throughs to specific purchases.

With Odoo, you can choose the right people to reach out to and avoid sending unsolicited messages. You can also actively work with your contact database based on previous communications and orders. You can also communicate with your employees if you need to tell them something very quickly. You can also select whether to reach all employees or just certain departments, or just managers, etc.

Events

You can organise and publish your events in Odoo.
Events for customers or business partners? A small gathering or a crowd of thousands? Odoo can handle the management of any event, whether you're hosting it physically or just online. Through it, you'll be able to coordinate, organize, promote, or even sell tickets for it.

This can include trade fairs, exhibitions, presentations, festivals, lectures, trainings, charity events, children's events, webinars and many more. In Odoo, you can reach out to speakers and other performers online to refine the agenda and other details, as well as interact with attendees and supplement the event with their suggestions. From the agenda, you can generate an up-to-date program for the web or social networks, as well as use all online channels for marketing communication of the event or for reaching out to partners or sponsors.

Marketing Automation

Use Odoo for automated communication and save resources.
It's not just in marketing that many activities can be automated and scheduled so that the right information reaches the right recipient at the right time. Stay in touch with your potential customers around the clock and make it as easy as possible for them to access your products and services.

Use Odoo to plan and execute campaigns across multiple channels and levels, react to progress and add or subtract marketing elements as needed, but without the need for external intervention. Suggest alternatives in advance for different situations and different levels of interaction from target groups. Odoo helps you build everything intuitively and easily. At the same time, keep all relevant work teams in the company informed in real time about the status of communication via Odoo.

Questionnaires

Actively work with feedback and ask your clients in Odoo.
The right information is the basis for success. In Odoo, you can create online surveys, share them with respondents and finally evaluate their answers. And it can be an internal evaluation, customer satisfaction or marketing communication results.

In Odoo, questionnaires can not only be designed but also tested before distribution. You can work with background graphics and insert images directly into the questionnaires. With Odoo, you can easily and quickly share the questionnaire and also answer the respondents' questions. In real time, the system can also evaluate the answers received and display them graphically. One can even interact with people through live questionnaires where respondents can also see the results online. Update your marketing strategy based on the data and improve your business results.